Longleaf Pine REALTORS® Welcomes Michael “Mike” Berk, RCE, as Chief Executive Officer
FOR IMMEDIATE RELEASE
Longleaf Pine REALTORS® Welcomes Michael “Mike” Berk, RCE, as Chief Executive Officer
FAYETTEVILLE, NC — November 19, 2025 — The Board of Directors of Longleaf Pine REALTORS®, Inc. proudly announces the appointment of Michael “Mike” Berk, RCE, as its new Chief Executive Officer, effective immediately.
Berk brings more than three decades of leadership experience in association management, governance, and member services, along with an impressive record of strategic innovation and community engagement in the REALTOR® organization. Most recently, he served as Executive Director of the Lancaster County Association of REALTORS® (LCAR) in Pennsylvania, where he expanded member engagement programs and led major initiatives in education, communications, and public policy.
“Mike stood out for his depth of REALTOR® association experience and his passion for strengthening member value,” said David H. Zeitz, 2025 President of Longleaf Pine REALTORS®. “He understands the unique challenges and opportunities facing our profession and will be an exceptional partner in advancing our mission across southeastern North Carolina.”
Before leading LCAR, Berk served as CEO of the Northwest Vermont REALTOR® Association, Executive Director of the Pennsylvania School Bus Association, and in other senior leadership roles across the nonprofit and trade association sectors. He has extensive expertise in strategic planning, fiscal management, government relations, professional standards, and education programming, as well as a strong background in media relations and public outreach.
A REALTOR® since 2011 and a REALTOR® Association Certified Executive (RCE), Berk is also active within the National Association of REALTORS® (NAR), currently serving on the AEC/AE Communications Workgroup. His leadership philosophy emphasizes collaboration, transparency, and delivering exceptional value to members through innovation and education.
“I am truly honored to join Longleaf Pine REALTORS® and am looking forward to working alongside the dedicated leadership team and staff,” Berk said. “This association has a remarkable reputation for advocacy, community service, and professionalism, and I look forward to building on that legacy to serve our members and our region.”
Longleaf Pine REALTORS®, Inc. represents more than 2,400 members throughout Cumberland, Hoke, and Lee Counties, providing professional development, advocacy, and resources to promote the highest standards of real estate practice.
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ABOUT LONGLEAF PINE REALTORS®
Longleaf Pine REALTORS® is the leading voice for real estate in southeastern North Carolina, representing more than 2,400 REALTORS® and Affiliates. The association is dedicated to advancing professionalism, protecting private property rights, and fostering community growth through advocacy, education, and service.
Media Contact:
Emily Hroblak
Communications Manager
Longleaf Pine REALTORS® | 2412 Raeford Road | Fayetteville, NC 28305
Email: emily@longleafpinerealtors.com | Office: 910-323-1421
www.longleafpinerealtors.com
